Thursday, May 8, 2008

Free content from NBC on the iPhone


NBC is giving away free episodes of hit shows on the iPhone (and Touch). All you have to do is go to NBC.com on an iPhone and you will get the invite to watch full episodes.


This doesn’t make sense to me. Yesterday, we find out that they will sell their shows on the Zune for the same price as Apple.  Then, they turn around and give it away for free to iPhone users. If NBC was trying to stick it to Apple this seems counterproductive. But wait…there’s more.


People are saying that the quality of the video is almost unwatchable.

Apparently the iPhone froze twice while trying to watch one episode. Is NBC trying to use the Trojan horse method to slap Apple again? Sabotaging the platform would be a great way to do that.


People may think that it’s the iPhone’s fault for the poor quality, but it’s really that NBC used the crappy 3gp codec. Since this is an iPhone-only feature on their site; you would think they would use a native iPhone codec.


I guess we will have to wait and see what happens next. I wonder if this will make Steve rethink his decision to not embrace the Mobile Flash player.





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