Sunday, November 16, 2008

Update On Google iPhone Voice Recognition App: Look For It On Monday

Google’s voice recognition search application for the iPhone, originally set for launch on Friday, will likely go live sometime Monday, we’ve heard from a source with knowledge of the situation.


Google was under the impression that the application would be live on the App Store on Friday (obviously, since they pushed all significant press attention to it). Sometime Friday they found out Apple wouldn’t be pushing it, despite the fact that Google submitted it for review earlier in the week and got a thumbs up for Friday. One source says they’ve had little direct contact with Apple during the review, instead getting their updates via the standard iPhone developer tool, which has said “in review” for the last few days.


Who knows why Apple delayed the application, or why they tend to treat every application developer equally poorly.


But in this case Apple really screwed up in our opinion.



If the application is half as good as the demo video shows, Google has done something pretty amazing with voice recognition and mobile platforms. This application will, quite simply, sell iPhones. Lots of them.


Google faced a decision on which mobile platform to first launch the application - the iPhone or their own Android. The fact that they decided to launch first on the iPhone shows a willingness to embrace what’s right for the user, and it’s something that few other companies would have done. Google could have launched for the Android first and pushed sales of phones on their platform. They didn’t, and Apple should have embraced them for that.


Next time I expect Google won’t be so trusting. And I don’t blame them.


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